In every industry, from factories to fashion, there are those who lead, those who follow and manage. Some are guided by the compass and others work by the clock, managers and leaders, they share the same space but their motivation and priorities are worlds apart.
You can read books on how [...]
In a nutshell, fashion marketing is a profession that takes the latest trends and designs in clothing and communicates them to a target market in such a way that the consumer is not only aware of the product, but wants to and ultimately does buy the product. A target market is [...]
Everyday I run into someone telling me how great it must be to have my own business. How they envy my life style. True I get my hair done on Thursdays. I leave work at 4 on Fridays. I always take the last week of December off. But what people don’t know is how hard [...]
photo credit: Harley Qinn
Having started with the income statement yesterday, I might as well continue on with the balance sheet. The balance sheet is divided into two sections, the assets and the liabilities and stockholders [...]
Many of us would like to be entrepreneurs in our own right. Whether the motivation comes from contributing something to the community, or to earn additional stable income, going into a business usually starts small.
Small businesses today thrive more than ever now. Government and other private sectors help individuals live the “entrepreneur dream” by [...]
If you are starting a new retail clothing business, then, you may need some useful tips that guide you to success. It is really a better thing to collect the information about retail clothing prospects before entering. It is a common phenomenon here, when we think of shopping, automatically, we think [...]
Most fashion designers plan the online sales of their designs in a bit of a backward manner, meaning that they never properly develop an idea of what truly separates them in the marketplace from their competitors. However, if they did, they could guarantee sales and thereby assure the success of their [...]
Ayn Rand, a philosopher wrote, “Money is only a tool. It will take you wherever you wish, but it will not replace you as the driver”. To gain this important “tool”, outside financing is often sought from banks, in the form of a loan. When seeking bank financing, it is extremely important to take control [...]
The current economic downturn is the perfect time if you’re considering getting into the lucrative market of online fashion wholesale jewelry because women are so keen on looking good despite the economy. What woman wouldn’t love a nice little piece of costume jewelry and let’s face it, there’s plenty of men willing to shell out [...]
photo credit: Tammy Manet
Often when a entrepreneur starts a business, he or she creates an income statement for the plan that is often built on unrealistic expectations and/or missing [...]
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