The Easiest Way to Start a Fashion Business

December 6, 2009 · Posted in Starting a Clothing Line · Comments Off 

Harper's Bazaar The Best of What's New layout
Creative Commons License photo credit: Tammy Manet

Did you know the fashion industry is a $20 billion a year business? And the home based business industry receives revenues of over $420 billion a year? That’s more than the pharmaceutical industry, food industry, and consumer goods combined!

The following 3 steps are the same used by many of today’s top fashion moguls. If put to use, they will work for you.

1. The first step is to start a social networking page on Myspace, or Facebook. Be sure to let it be known on your page that you are in the fashion business. Ask people to submit their ideas to you for garments to introduce into your clothing line. Add as many people as you can to get the word out!

2. The second step is to start a t-shirt company. This is what propelled many others like Baby Phat, Phat Pharm, and fubu into super success. Be sure to list your t-shirts for sale on your networking page. You may want to start a webpage to link to your social networking page. This can be done by starting a free web blog. Search the internet. There are plenty of sites that will provide one for free. If you prefer a paid site I recommend tiptopwebsites. Read more

Wholesale Plus Sized Apparel

November 22, 2009 · Posted in Starting a Clothing Line, Style and culture · Comments Off 

Wholesale plus sized apparel is a great market to be in. Wholesale plus sized apparel consists of plus sized for women.

Since very few stores specialize in plus sized apparel, you can build a profitable business by buying and selling wholesale plus sized apparel.

You can capture even more business by selling wholesale plus sized apparel if you take your business online.

Online sales are perfect for wholesale plus sized apparel since women would prefer to shop from the comfort of their home than visit local stores.

The need for privacy is also important for plus sized consumers. They would rather people not see them shopping for plus sized clothing.

You can help plus sized customers, and make money at the same time, by finding wholesale plus sized apparel, and then retailing it from your own site or on eBay. Read more

Making Money From Sports Apparel Being Manufacturer or a Distributor

October 20, 2009 · Posted in Design, Industry, Starting a Clothing Line · Comments Off 

julez
Creative Commons License photo credit: obi der milchmann

Every year, thousands of shirts, shorts, pants, jackets and other accessories are produced every year. This can be for brands like Nike, Reebok, Champion and Adidas to name a few that are made in different countries and sold around the world.

Research shows that between 2004 and 2005, the importation of these goods rose by more than four percent. This is about $24 billion in apparel alone that analysts predict will continue to grow as people are becoming more health conscious.

If the person wants to make some money, then getting into the sports apparel business can be rewarding. All the entrepreneur has to do is tie up with a major company then have the equipment to do the products or have it outsourced elsewhere.

Having it done in another country is the trend in the manufacturing industry. Read more

International Franchise Business Opportunity

October 17, 2009 · Posted in Design, Industry, Starting a Clothing Line · Comments Off 

What exactly is an international business opportunity? Definitions vary among different scholars, but boiled down to the bare essentials, a business opportunity exists when: 1) the buyer purchases goods or services that enable him or her to begin a business, 2) the purchase price is more than a certain amount, usually $500, and 3) the seller makes one of several defined representations about the opportunity, such as guaranteeing the program will be profitable; offering to provide assistance in locating accounts, vending machines or other display devices; promising to buy back products that have been assembled or produced by the buyer; or providing a sales program or marketing plan.

No matter the type, size, or location, franchises are one of the very popular international business opportunities. But figuring out which ones are hot and which ones are not can be a challenge. The major benefit of starting a franchised business is that the business model has already been proven. As a result, only 5% of franchises fail in a year compared to the 30% to 35% of non-franchise small businesses. This means that franchises are the most successful way to set up your own business.

Working from home is another most alluring international Business Opportunity of recent times. Read more

Your Big Success in Baby Apparel Business

October 16, 2009 · Posted in Design, How To Make Money In Fashion, Starting a Clothing Line · Comments Off 

HOT PANDA
Creative Commons License photo credit: Conor Keller

Baby apparel business is a lively industry. In the whole world, every eight second a baby is born. That means, at least seven babies in a minute!

So, you can imagine how big the business is.

However, not all gets a big success. What made them fail?

Before talking about the failure, let’s take a look at what it takes for a successful baby apparel business.

• Materials

Those who wish to be a serious player in the business have to expertise this first. Get to know the materials. Why is it so important? Baby’s skin is quite sensitive. You don’t want your product to be the trigger for a baby’s allergic and moms will talk about it and the next thing you know, no one is buying your baby apparel products. Get only the best materials, safe ones, for sure. Read more

Starting Your Own Clothing Line – 7 Steps To Take

January 20, 2009 · Posted in Business Planning, Starting a Clothing Line · Comments Off 

The Triumph of Couture.jpg
Creative Commons License photo credit: Tammy Manet

Many people dream of becoming a fashion designer. They dream that supermodels will 1 day walk down the runway wearing their dresses, or blouses, or $200 denim jeans. I applaud their ambition. Having been involved in the apparel business since the age of 17, I have seen my share of successes and failures. Here are some pointers that might help you become 1 of the success stories.

#1: Define Your Customer

To be successful in the apparel business, it is vital to first define your target customer. Remember that you can not be all things to all people. Let us face it, a 50-year-old lady from rural Kansas probably will not buy a pair of skinny, tight-fitting jeans at $270 a pop. But a trendy 25-year-old professional woman living in Los Angeles just might! Defining the following characteristics of your customer is crucial:

1. Where do they live? You probably should not try to sell bikinis in December to someone living in Minneapolis. But you might want to market your bikinis to cities in Florida. 2. How old are they? Age is perhaps THE most important factor in defining your market segment, as the skinny jeans example above demonstrates. 3. Where do they shop? Someone living in urban cities is much more likely to shop online. Read more

Breaking into Women’s Golf Apparel with Style

December 13, 2008 · Posted in Starting a Clothing Line · Comments Off 

If she were golfer...
Creative Commons License photo credit: eMaringolo

A fresh approach to club attire

Jennifer Glaspie launched Chicago-based Aphira golfware to create apparel for the social golfer who wants to stand out on the green, not fit into the club.

by Carolyn Schwaar

When novice golfer Jennifer Glaspie was kicked off the green at a Florida golf club for wearing a sleeveless, collarless sweater, she didn’t know then that women’s golf apparel would become her life’s passion.

From the runway to the fairway

In 2000, Glaspie, a successful corporate business consultant at the prestigious Chicago-based firm of Baine & Co, started learning golf at the request of her boyfriend (now husband). But as her golf swing improved, this petite and style-savvy urbanite found her clothing options didn’t.

“Golf apparel is so far behind the curve fashion-wise and the options for the fashion-conscious golfer are limited,” she says. Read more

The Top Five Reasons Sports Apparel Is Growing

December 13, 2008 · Posted in Industry, Starting a Clothing Line · Comments Off 


Fashion parade
Creative Commons License photo credit: Tanya Dropbear

The sports apparel business has become one of the more competitive retail industries over the past 20 years. This can be attributed to many factors. Some say it is the growing interest in the games by the younger generation. Other are convinced that it is the “Cool Factor” to be associated with a particular team. Here is my take on the top five reasons.

Reason one…ESPN has given us complete and total access to each and every sport. Professional and collegiate alike, ESPN is wall to wall sports and has been for the past couple decades. Personalities such as Chris Berman and Dan Patrick have made it fun to simply watch highlights, Sportscenter. Who would have ever thought 30 years ago that what was once a 3-4 minute segment of the news, now would have a channel devoted to sports and that channel would run thirty, sixty, and one hundred twenty minute sports highlight shows,

Reason two…The National Football League (NFL) has grown to iconic levels in this country. The Super Bowl is the single most viewed annual event on American television. Supporting your favorite teams and showing your colors is far more popular than ever. Read more